Alma De los Rios

About:
Wax Up! LLC
&
ALMA LOPEZ
Eyebrows Designer

“Brows With Attitude’

The Signature of Wax Up! Brows  

More than a look—it’s a statement of art, individuality, elegance.

‘Our Mission’

‘To keep the essence of natural brow design.’ 

With over 25 years of expertise in the beauty industry, we combine precision, artistry, and advanced techniques to craft brows that enhance your features and boost your confidence. Every shape is intentional, and every visit is an experience.

‘Our Vision’

To be the symbol of self-expression and authenticity through the art of brows.  

We envision a world where every arch tells a story—one of attitude, authenticity, and artistry. Our commitment is to empower beauty that feels real, looks refined, and lives boldly.

Alma Lopez — The Artist Behind the Brows

About Alma Lopez

Brow Expert | Poet | Published Author | Elite Fitness Coach

Alma Lopez is more than just a brow expert—she’s a multifaceted artist and coach. As a poet, published author, and elite fitness coach, Alma channels her passion and depth into every aspect of her work. Her brow designs are not just about aesthetics; they embody soul, precision, and personality.

Our Philosophy

Rooted in holistic beauty and artistic integrity, Alma believes that confidence is the finest accessory. Every service she offers reflects this belief, inspiring clients to embrace their unique beauty.

The Story Behind ‘Bonita’

‘Bonita,’ Alma’s signature logo, is more than just an illustration. Created during a time of uncertainty, it symbolized her search for freedom and, later, became the empowering voice of Wax Up!—a testament to resilience and self-expression.

Business Opportunities!

Explore the expansive growth opportunities that Wax Up! offers within the fitness and hospitality sectors. We are open to partnerships with gyms and hotels to help them diversify and elevate their service offerings to their exclusive clientele. Our trusted Brows by Design isn’t just an add-on service; it’s a gateway to enhancing guest satisfaction, luxury, and customer loyalty.

Step Into the Elite*

Join our confident community of clients who rely on Wax Up! for more than just brows—experience how our innovative approach can enhance you or your business’s appeal and profitability.

*Book a consultation today and let your attitude shine through your brows*